That time I joined the club of terror

Sign Up For Weekly Tips! Get Trevor’s Weekly Tips Straight To Your Inbox!

Share this Article

25 years or so ago I left a good paying corporate job to get into my own business. In order to buy it, I had to put up my paid off house as collateral against the loan.

My first job was to sell 30 seats for $3000 a pop to attend a leadership course that I also had to teach (and knew next to nothing about). Some of you were there; sorry about that 🙂

This was pre-internet. I had pages of cold leads to call through, many of whom told me to bug off and quit being a pest, but I had to keep calling anyway. I HAD to make those sales.

The alternative was to go home and tell my wife that the business failed, I had to find a job, oh, and also that we had to now move out of our house and find a rental to live in.

The upside was that I could generate $90K in just a few week’s work and gain some breathing room before attacking the next task.

This kind of pressure has a wonderfully clarifying effect on the mind. It was also my most effective sales time ever, although I’ve been in sales for a long time. I should add that I sold all 30 seats. What choice did I have?

The reason this worked is because I had two critical components that every successful person needs to have in order to win.

The first one is fear. If you don’t feel any fear, there’s nothing driving you. You need to be – at least concerned – that you could fail, look stupid, get fired, or in my case, be homeless and a failure.

The next component is hope. You also need the feeling and certainty that you could win. You could be praised, move up, make more money, make a difference, or whatever it is that defines a win for you.

If you’ve lost hope, you’re not going to move forward.

If you’ve lost fear there’s nothing driving you to innovate, get busy, and be productive.

What’s missing for you or your team? Do you/they have appropriate levels of fear (not paralyzing, but motivating). Do you/they have the hope that they could crush it and be heroes?

If it’s all fear, it isn’t going to work. If it’s only hope, it probably won’t work either. You need both.

Diagnosing this will make a big difference in the productivity levels of both you and your team.

Getting ahead is about getting started.

Recommended Resources:
 

Uncover your strengths and weaknesses with our complimentary assessment. Boost your effectiveness at work and with your team.

Free Resource Library
Access our extensive collection of valuable resources for instant support in your personal and professional growth.

Explore Our Course Library
Enhance your leadership skills with our diverse selection of courses. Take your abilities to the next level and become a more effective leader and team player.

Written by Trevor Throness
Trevor is a veteran coach, keynote speaker, and the author of the book “The Power of People Skills” released by Career Press NY in 2017. He’s also written for or been featured in places like Forbes, Inc, The NY Post, The Globe and Mail, Entrepreneur, CEO Magazine, and numerous podcasts and interviews.

Testimonials

Our Clients Love the Professional Leadership Institute

Your team will, too! Check out some reviews from our students.
The PLI program was invaluable to our network.
...
Michelle C.
COBS Bread
Highly recommend to help your team move forward
...
Jason Fawcett
President, Kelson Group
The result has been a transformation of our culture. 
...
Daryl Verbeek
Daryl Verbeek
We’ve learned how to fix ongoing personnel issues once and for all
...
John DeJong
Satisfied Client
I had no idea that running a business could be this fun!
...
Justin Bontkes
Principal, Caliber Projects
Our culture has taken major steps forward this year
...
Stan Pridham
Founder, KMS Tools
The results have been remarkable
...
Doug Lester
Partner, RDM Lawyers
Helped our fast-growing business become what it is today
...
Brian Antenbring
Founder, TEEMA
Provided practical ways to make positive changes
...
Aaron Gillespie
President, COBS Bread
Scroll to Top

Start Learning Today

For Individuals

Unlock your potential and accelerate your career with sought-after management and leadership skills.

 

Transform Your Organization

For Teams

Book a consultation to discuss your challenges and discover how we can help you build a winning team.

 

Sign Up For Weekly Tips!

Get Weekly Coaching Tips Straight To Your Inbox Every Monday.