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If you’ve seen the movie “The Founder” you know the story. A restaurant founded in 1940 by two brothers who built a hamburger factory, assembly line-style. Then a milkshake machine salesman in his mid-fifties came along and build it into the massive franchise we’ve all eaten at, even if we don’t want to admit it.
How McDonalds Dominated the World with their 3 Brand Promises Read More »
McDonalds restaurants dominated the world of quick serve franchising for decades based on these simple brand promises: McDonalds Brand Promise #1: Consistent McDonalds Brand Promise #2: Clean McDonalds Brand Promise #3 Convenient A brand promise is simply a promise that you keep to your customer that they value and that you are committed to deliver
McDonalds Brand Promises Read More »
You’ve made the decision. This person must go. You hate it (or you love it!) but now it’s time to sit with them and break the news. However, there are ways that you can make this difficult, and ways that you can make it easier (on you and on them). So, here are the top
Top 5 Clanger Statements to Never Say When Firing Read More »
Google estimates there are about 130 million books published worldwide, about 750,000 in the U.S. alone per year. Forbes estimates there are 11,000 business books published every year. So, if you read a business book every day, you would only read a tiny fraction of what there is available to read published in the current
Top 5 HR Books You Must Read Read More »
The DISC Personality tool is a really useful self-assessment that helps you understand your natural areas of strengths and weakness, and those of others around you. You can (and should) take the assessment, which you can write for free in under 10 minutes here: https://www.professionalleadershipinstitute.com/disc-personalities-assessment/ But even without seeing how someone scores, you can get
Find Out Someone’s DISC Personality Type Just by Looking at Their Work Space Read More »
The DISC Personality tool is a really useful self-assessment that helps you understand your natural areas of strengths and weakness, and those of others around you. You can (and should) take the assessment, which you can write for free in under 10 minutes here: https://professionalleadershipinstitute.com/disc-personalities-assessment/ But even without seeing how someone scores, you can get
Find Out Someone’s DISC Personality by Looking at Their Work Space Read More »
We all have things that irritate us. I’m not talking about criminal activities. Not things like, “I hate it when someone robs me,” or “My pet peeve is when my car gets keyed and all the windows smashed out.” What I mean by pet peeves are the little things that irritate us as we go
Your DISC Personality Type Based on Pet Peeves Read More »
We all have things that irritate us. I’m not talking about criminal activities. Not things like, “I hate it when someone robs me,” or “My pet peeve is when my car gets keyed and all the windows smashed out.” What I mean by pet peeves are the little things that irritate us as we go
Pet Peeves of The DISC Personality Types Read More »
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