Nice People Ruin Our Lives and Businesses

Sign Up For Weekly Tips! Get Trevor’s Weekly Tips Straight To Your Inbox!

Last week the receiver that powers my TV and speakers died.  I thought about hopping online to replace it, but I’m one of those people who feels guilty about brick and mortar merchants being impacted by online sales.  So I decided to go to our local tech store and buy in person.

I fought with parking.  I got to their main entrance to find that the escalators weren’t working, so I slogged up the 30 or so stairs to get to their front door.  I met a very nice young guy who confidently sold me a receiver.  I had some questions about it, but he assured me that he was right in his recommendation, so (being a techno-troglodyte) I bought it and went home.  When I opened it up, I quickly discovered that it was completely and totally wrong for my application.  Then I went online and bought a replacement.

Today I returned that first receiver to the store and was met by another very nice young guy who gave me my money back.  He smiled.  I smiled.  He didn’t ask much and I didn’t volunteer much.  He was a nice merchant and I was a nice customer.  When I got back in my car, I realized something:

Nice customers ruin our businesses.

What someone in charge needed to hear was that I wouldn’t buy from them again.  There’s no energy in the store, it’s hard to find parking, it’s hard to access with the broken down escalator, and their untrained people give bad advice, so why would I ever shop there again?  If they’re just selling commodities, there are simpler ways to get them.

But, if they don’t survive, people in a boardroom somewhere will be saying that competing with Amazon is simply impossible.  That is absolutely not true.  Lots of merchants thrive, but they give us reasons to shop with them.  They provide advice, energy, and interest.

It’s so hard to get negative feedback in our work and personal lives, and yet, it’s the negative feedback that helps us grow and get better.  We actually don’t learn much from our wins.

Next time someone says something to you at work or at home that’s tough to hear, ask yourself: “Even if some of this is untrue or unfair, what part is true?  How can I grow and get better by heeding this criticism?”  Next, thank them for raising it because they’re going out of their way to help you get better (even if they don’t mean it that way).

It takes humility to acknowledge that you haven’t yet arrived, and there are lots of ways that you still need to grow.

Plus, even a broken clock is right twice a day.

Recommended Resources:

Uncover your strengths and weaknesses with our complimentary assessment. Boost your effectiveness at work and with your team.

Free Resource Library: Access our extensive collection of valuable resources for instant support in your personal and professional growth.

Explore Our Course Library:

Enhance your leadership skills with our diverse selection of courses. Take your abilities to the next level and become a more effective leader and team player.
Written by Trevor Throness
Trevor is a veteran coach, keynote speaker, and the author of the book “The Power of People Skills” released by Career Press NY in 2017. He’s also written for or been featured in places like Forbes, Inc, The NY Post, The Globe and Mail, Entrepreneur, CEO Magazine, and numerous podcasts and interviews.


Our Clients Love the Professional Leadership Institute

Your team will, too! Check out some reviews from our students.
The PLI program was invaluable to our network.
The range of topics delivered, the open dialogue, experience, and examples that PLI brought to each session were outstanding and provided a path for our Franchisees and Managers to look at leadership, coaching, and connecting with their teams in a new light. Many have implemented these strategies in their bakeries and have seen immediate results.
Michelle C.
COBS Bread
Highly recommend to help your team move forward
We have locations around BC and Alberta, so getting people on the same page can be very difficult... Until now. Our entire management team and location managers take the same great courses and then meet monthly online with our coach to apply it to our situation. People are engaged, the courses are excellent, we love our coach, and we are all learning together!
Jason Fawcett
President, Kelson Group
The result has been a transformation of our culture. 
We decided to implement PLI's strategies across the country in over 150 locations and over 3500 employees.  The result has been a transformation of our culture.  People's lives have been positively impacted - professionally and personally.  Morale is high and sales and profits are up as a result.
Daryl Verbeek
Daryl Verbeek
We’ve learned how to fix ongoing personnel issues once and for all
The roadmap laid out set our business up to quintuple in sales.  We've learned how to fix ongoing personnel issues once and for all, attract top talent, and spend our time focused on results, not internal staffing problems.  I highly recommend PLI to you - it's worked for us!
John DeJong
Satisfied Client
I had no idea that running a business could be this fun!
In less than 18 months of working with Trevor, he has transformed my business from being average to exceptional, where mediocrity is not acceptable, where being great is standard.  Working with PLI has allowed me to realize my dream of not simply owning a job, but owning a business.
Justin Bontkes
Principal, Caliber Projects
Our culture has taken major steps forward this year
Our culture has taken major steps forward this year with Trevor’s help.  He is funny, relatable, and his tools are very very practical and have helped us focus and upgrade our teams throughout our retail network. Trevor recently spoke to an employee group, and one person remarked, “I could listen to Trevor all day.”   We would highly recommend Trevor.
Stan Pridham
Founder, KMS Tools
The results have been remarkable
At first, we resisted, “This just won’t work with a law firm.” But we persisted and the results have been remarkable: our client base and profits have steadily improved, and staff engagement and morale is the healthiest its ever been.
Doug Lester
Partner, RDM Lawyers
Helped our fast-growing business become what it is today
I've experienced PLI's approach first hand and it's been crucial to sustaining our growth.  I can't imagine a business that wouldn't benefit greatly from his help.
Brian Antenbring
Founder, TEEMA
Provided practical ways to make positive changes
Trevor was incredibly well-received by the entire organization. He was able to articulate people issues that many of our franchisees were experiencing and provided them with practical ways to make positive changes. We have implemented the Star Chart tool across the organization and see it as vital to building happy, effective teams.
Aaron Gillespie
President, COBS Bread
Scroll to Top

Start Learning Today

For Individuals

Unlock your potential and accelerate your career with sought-after management and leadership skills.


Transform Your Organization

For Teams

Book a consultation to discuss your challenges and discover how we can help you build a winning team.


Sign Up For Weekly Tips!

Get Weekly Coaching Tips Straight To Your Inbox Every Monday.