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Why customers quit

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Why customers quit: (from Win Customers and Keep Them for Life – M. LeBoeuf)

3% move away
5% develop other relationships
9% leave for competitive reasons
14% are unhappy with the product
68% quit because of an attitude of indifference toward the customer by the owner, manager or some employee

It costs 6x more (at least) to attract a new customer than to do more business with a current one.

95% of unhappy customers will do business with you again if you can resolve their issue on the spot. On average, they will tell 5 people about the great way you resolved their problem.

Treat people right and they will keep coming back and will bring their friends too.

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Written by Trevor Throness

Trevor is a veteran coach, keynote speaker, and the author of the book “The Power of People Skills” released by Career Press NY in 2017. He’s also written for or been featured in places like Forbes, Inc, The NY Post, The Globe and Mail, Entrepreneur, CEO Magazine, and numerous podcasts and interviews.

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