How to Create Company Core Values

Discover your most important HR tool, define the behaviors that will make your culture great, and see those values come alive in your organization.

Online Certificate Course

For Individuals and Teams

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How to create company core values

Course Overview

Creating Company Core Values is a comprehensive course designed to help participants craft meaningful core values that will drive their organization forward. The course provides an in-depth exploration of key topics, including properly defining core values, discovering your own core values, crafting strategies for making them memorable, and communicating them effectively to team members. Participants will leave with a clear plan for creating, sharing, and implementing meaningful core values that will enable them to lead their teams towards success.

This course is for individuals, teams, and organizations looking to develop core values that will guide decision-making, drive productivity, and instill a sense of purpose.

Course Content

  • Before You Begin
  • Downloads: Resources Available to Print
  • Welcome FREE PREVIEW
  • Download: Core Values Cheat Sheet
  • Module 1 Introduction FREE PREVIEW
  • How Core Values are Understood FREE PREVIEW
  • Using Core Values FREE PREVIEW
  • Following the Core Values FREE PREVIEW
  • Module 1 Quiz
  • Module 2 Introduction
  • Discovering your Core Values
  • The Remarkable Story of 3M’s Core Values
  • What are Core Values based on?
  • Core Values Acid Test
  • 3 Signs You May Not Have Them Nailed
  • Module 2 Quiz
  • Module 3 Introduction
  • Make Them Sticky!
  • Remembering the Core Values
  • Does Everyone Walk The Talk?
  • Module 3 Quiz
  • In Conclusion
  • Final Test
  • Download: Facilitator’s Guide
  • Downloads: Resources Available to Print

Earn Your Certificate of Achievement

Enhance your resume, advance your career, and showcase your leadership skills and passion for growth by sharing your certificate on LinkedIn.

Frequently Asked Questions

No, everything is included within the subscription you select.
PLI subscriptions are non-refundable. If you cancel your subscription, all course access, and additional features, will expire at the end of your billing cycle.
All of the courses are priced in USD.
Yes! These downloadables include cheat sheets, templates and workbooks that you can keep and share with your coworkers, employees or friends.
While the courses are self-study, we encourage students to reach out to us with questions or concerns. Please click the “feedback” tab on the right side of your screen while taking the courses to ask questions or provide feedback.
As the courses are self-study, you have an unlimited amount of time to complete each course.

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Skills you'll learn:

  • Define core values and understand why they are important to use in business
  • Learn about examples of core values and what makes them effective
  • Learn about the 8 methods to make core values memorable
  • How to communicate core values within a team 

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Testimonials

Our Clients Love the Professional Leadership Institute

Your team will, too! Check out some reviews from our students.
The PLI program was invaluable to our network.
The range of topics delivered, the open dialogue, experience, and examples that PLI brought to each session were outstanding and provided a path for our Franchisees and Managers to look at leadership, coaching, and connecting with their teams in a new light. Many have implemented these strategies in their bakeries and have seen immediate results.
Michelle C.
COBS Bread
Highly recommend to help your team move forward
We have locations around BC and Alberta, so getting people on the same page can be very difficult... Until now. Our entire management team and location managers take the same great courses and then meet monthly online with our coach to apply it to our situation. People are engaged, the courses are excellent, we love our coach, and we are all learning together!
Jason Fawcett
President, Kelson Group
The result has been a transformation of our culture. 
We decided to implement PLI's strategies across the country in over 150 locations and over 3500 employees.  The result has been a transformation of our culture.  People's lives have been positively impacted - professionally and personally.  Morale is high and sales and profits are up as a result.
Daryl Verbeek
Daryl Verbeek
We’ve learned how to fix ongoing personnel issues once and for all
The roadmap laid out set our business up to quintuple in sales.  We've learned how to fix ongoing personnel issues once and for all, attract top talent, and spend our time focused on results, not internal staffing problems.  I highly recommend PLI to you - it's worked for us!
John DeJong
Satisfied Client
I had no idea that running a business could be this fun!
In less than 18 months of working with Trevor, he has transformed my business from being average to exceptional, where mediocrity is not acceptable, where being great is standard.  Working with PLI has allowed me to realize my dream of not simply owning a job, but owning a business.
Justin Bontkes
Principal, Caliber Projects
Our culture has taken major steps forward this year
Our culture has taken major steps forward this year with Trevor’s help.  He is funny, relatable, and his tools are very very practical and have helped us focus and upgrade our teams throughout our retail network. Trevor recently spoke to an employee group, and one person remarked, “I could listen to Trevor all day.”   We would highly recommend Trevor.
Stan Pridham
Founder, KMS Tools
The results have been remarkable
At first, we resisted, “This just won’t work with a law firm.” But we persisted and the results have been remarkable: our client base and profits have steadily improved, and staff engagement and morale is the healthiest its ever been.
Doug Lester
Partner, RDM Lawyers
Helped our fast-growing business become what it is today
I've experienced PLI's approach first hand and it's been crucial to sustaining our growth.  I can't imagine a business that wouldn't benefit greatly from his help.
Brian Antenbring
Founder, TEEMA
Provided practical ways to make positive changes
Trevor was incredibly well-received by the entire organization. He was able to articulate people issues that many of our franchisees were experiencing and provided them with practical ways to make positive changes. We have implemented the Star Chart tool across the organization and see it as vital to building happy, effective teams.
Aaron Gillespie
President, COBS Bread
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